The Strategic Communication Agency (SCA) is a non-profit and non-governmental organisation. The agency's goal is to enable global citizenship through helping people to build confidence, develop soft skills, explore their global identity and collaborate beyond borders. It achieves its goal through the event series "GlobalForum", co-hosted by JCI, which inspires discussion around the Global Goals and learning experiences that will take participants on a journey through personal development, team building, leadership and international collaboration.